No one likes to think about life insurance, much less talk about it or buy it. It’s uncomfortable and a little scary, acknowledging that we won’t live forever. But remember: life insurance isn’t about the people who are gone. It’s about the people who remain.

Life insurance is the ultimate safety net. It ensures that even in the event of your death, your loved ones are taken care of. Maybe it’s ensuring that your kids can still go to the college of their choice, or making sure that your spouse still has the golden years you two dreamed of. Or it can be as simple as making sure funeral arrangements are paid for so friends and family aren’t burdened with final expenses.

It’s time to stop pretending that life insurance doesn’t exist. Let’s sit down and talk about your needs, your options, and how you want to protect your family in case of the worst. You’ll be amazed at the peace of mind it affords you. No matter what happens now, your family will be provided for. There’s no better feeling in the world.